European arts and humanities students (A&H) face challenges with accessing graduate level employment and entrepreneurship opportunities. These courses typically do not have a direct route to the job market, reflected in higher unemployment and lower salaries. There can be a lack of knowledge from academics about aligning subject expertise with wider industry need as well as a lack of recognition by businesses of the wider benefits and skill sets of A&H graduates.

Dedicated support in HEIs for entrepreneurial activity has been mainly focused on business, economics and ICT faculties (UBI). A&H Students come from a very different starting point, with education and skills that do not meet industry need in an obvious way. Therefore, a fresh approach is needed to develop a tailored A&H entrepreneurship model that improves the long‐term entrepreneurial prospects for A&H students.

AHEH will create a new European network of academic institutions and inter‐disciplinary businesses that will enable A&H students to share knowledge and overcome challenges associated with being more enterprising; for example, identifying opportunities, developing entrepreneurial skills and accessing graduate‐level employment. This will be achieved through the creation of 7 new Entrepreneurship Hubs.

The Hubs will be both physical and virtual and be managed by the staff of the selected partner faculties.